They ought to be willing to jump through hoops to get that deal.

Hypothetically, if the headquarters officially has been moved to New York, perhaps it has some tax implications. Beyond that, there is the perception, 'What's wrong with Pittsburgh?' If it's just a few people, what's the point? Why do it at all?

This may be much ado about nothing, but in Pittsburgh, perception is a big thing. We don't want to lose a hockey team, and we don't want to lose a corporate headquarters.