"Ivan Misner" is the Founder (company)/founder and Chairman of business networking organization BNI (organization)/BNI, called the “Father of Modern Networking” by CNN and the “Networking Guru” by Entrepreneur magazine.

More Ivan Misner on Wikipedia.

Referrals are very powerful. When I refer you, I give a little bit of my reputation away. If you do a good job, my friend that hired you is pleased. But if you do a bad job, that reflects badly on me. People forget that.

316

Referrals aren't given easily. If you don't take the time to establish credibility, you're not going to get the referral. People have to get to know you. They have to feel comfortable with who you are and what you do.

296

Online networking is a phenomenon that really has just started to reach its stride.

290