Bonnie Hammer
FameRank: 3

"Bonnie Hammer" is an American businesswoman and network executive. As Chairman of NBCUniversal Cable, Hammer oversees the leading cable brands USA Network/USA, Syfy, E!, Bravo/Bravo, Oxygen (TV channel)/Oxygen, Esquire Network, Sprout (TV network)/Sprout, TV One (US TV network)/TV One, Chiller (TV channel)/Chiller, Cloo, and Universal HD, as well as production entities Universal Cable Productions and Wilshire Studios. In addition to being an industry leader in network programming and branding, Hammer has demonstrated a commitment to integrating ground-breaking pro-social initiatives on her networks.

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Depending on what day you ask me.

Was to integrate the company, so all the creative juices and goals were the same.

As anyone knows.

We don't want to burn the series out. We want to make sure that (the producers) don't come to us with an episode that's a little soft because we're going and doing so many episodes one after the other. We want every one to be great.

I read a lot of sci-fi when I was younger, ... Loved it from the literary point of view. But if somebody came to me five years ago and said to me that I'd be doing this, I'd say, 'You're crazy.'

'Theatrical' keeps coming back to me, ... Something well done, well written, fun, not depressing, not dark, something that leaves people walking out feeling good -- some sort of inspirational but not religious feel to it.

Next year we don't have the Olympics, so we'll be going straight through first quarter. But it's a puzzle, and you really have to take a look at what makes sense for the show, build up your audience, keep them, but not throw in repeat episodes and then hope they're going to come back or remember that after three repeat episodes there will be a brand-new episode.

There were a lot of negative perceptions of both the genre and who actually watched it, that it's for geeks, it's all male and it's for 12-year-olds. So we had to embrace a lot of what we heard and then try to figure out how to change that.

I struggle with what comes next.